Thus far, March has been ripe with new ways to learn from the public relations paths (sometimes missteps) of others. Here’s our round-up of good reads covering various topics in PR.
How to Create Racially Sensitive Ads
We found this timely article in Entrepreneur, with the idea of helping small businesses avoid the big-budget mistakes of many corporate giants. The article offers practical solutions to what appears to be one of the greatest mysteries of today’s media landscape, in PR, marketing, advertising, digital marketing and public relations, etc.—How to Create Racially Sensitive Communications. See if you agree …
Rising in the PR Ranks
Also, every day some pros find themselves moving from entry or intermediate levels of PR to supervisory or senior management roles. How can you best position yourself for that career change. Laura Slingo offers this sage advice via PRWeek.
Facebook and CSR
Then, on a topic we’ll discuss more later, recent days have cast a long shadow over the Facebook juggernaut, bringing front and center an issue we’ve long advocated—greater social responsibility in the tech industries. This time it’s the issue of privacy and corporate social responsibility; previously it’s been diversity in tech. So, from Bloomberg, here’s a closer look at the making of a CSR issue that now has many people rethinking Facebook usage.
As always, we’d love to hear back from you on these and other PR issues. Let us know what’s going on in your comments below.
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