Archive for September, 2015

A Growing Drumbeat: Diversity in PR and Tech Takes on Many Dimensions

Diversity-1

 

After our post last month on Diversity in PR and Tech, we were reminded that such a far-reaching subject has many diverse perspectives. We recently came across a few that give added dimension to the reasons why the status quo in these industries can’t remain. So here, within one post, is a range of viewpoints on the important issue of diversity in tech and PR.

First, PR Week gives us a summary of panel opinions on why the diversity gap exists in public relations and what must be done, from its PR Week conference in New York. Among the panelists, Shante Bacon, founder of 135th Street Agency, opined:

We don’t need a new generation of African-American interns and assistants; what we need is African-American EVPs, SVPs, people who have a seat at the table, who can make decisions and who are trusted to manage a budget and make strategic divisions.” Read more.

On the subject of diversity in tech, technology vet Mark Luckie, gives us an inside perspective on what it’s like to be a Black employee at a tech company.

The most impactful detriment to diversity in Silicon Valley is the idea of ‘culture fit.’ Employees are actively encouraged to suggest friends or former colleagues for open roles. The premise is if the employee and the candidate have a congenial relationship outside of the company, the new recruit is more likely to work well with other staffers. The recommended candidates are given preference or special attention during the recruiting process. It should come as no surprise then that there aren’t more applicants of color to select from.” More

Another technology veteran, Catherine Lundoff, reminds us that in technology, as well as in other industries such as PR, color may not be the only barrier to a diverse workforce:

In IT, it sometimes feels like everyone under the manager level is 35 or younger. In some shops, even being older than 30 is ancient. It’s a culture that doesn’t value older workers or older tech: anything old is obsolete, no longer new and shiny. Old machines, old software and old people are things to be replaced…” More

Of course, we knew we weren’t alone in the growing drumbeat for diversity in tech and PR, but it’s nice to be reminded. Feel free to share these viewpoints, or your own, in the comment section below.

Advertisements

Follow prdoctorchicago on WordPress.com

prdoctorchicago

Follow me on Twitter