When PR Pros Are Required to Register As Lobbyists: A Case Study

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From Ireland, here’s a case study that shows what happens when PR people aren’t vigilant against legislation that equates public relations activities with lobbying. In sum, PR pros register, others don’t.

Calls to ‘name and shame’ non-compliant lobbyists

PR industry believes legal and other professions have not reported lobbying activities

Legal firms engaged in lobbying activity are not thought to be complying with the legislation to the same extent as public relations professionals.

Organisations that do not comply with lobbying legislation introduced last September should be “named and shamed”, the Public Relations Institute of Ireland (PRII) has suggested. Read the full story from Irish Times here: http://www.irishtimes.com/business/media-and-marketing/calls-to-name-and-shame-non-compliant-lobbyists-1.2653590

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